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19% of Americans Collectively Own $22 Trillion in Assets

A report from the Center for Media Research reveals some interesting facts about the wealth of Americans. The report says that a new segment of wealthy Americans has emerged in recent years:

“Known as the New Mass Affluent, this new crop of wealthy Americans were born of the post-war boom, raised in middle-class suburbs and benefited from college educations and years of economic prosperity during the bull market of the 1990s. Today they're the empty-nesters converting their kids' old rooms to home gyms, the well-heeled shopping at Costco and the workaholics fiddling with their BlackBerry on the express commuter train.”

These people are also investing and could be ideal financial partners for real estate investors.

Click here to read the full post by Jack Loechner (you have to sign up, but the account is free), then look around at the people who know who fit the demographic he describes. You may have some funding sources right in front of you that you never thought about before.

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